Tween girls rejoice: ubiworld.com goes live

Today, Ubisoft announced that UbiWorld is now live ubiworld.com. The brand new website serves as the online extension for Imagine, Petz and Style Lab video games, which are all available on Nintendo DSi and Nintendo DS - says Ubisoft.

The free website is designed specifically for tween girls as a place where they can explore and interact with the UbiWorld characters and pets, create their own avatar, play mini-games, discover exclusive in-game content and learn more about upcoming game launches. Obviously Ubisoft wants to further engage what it sees as a powerful demographic.

I am not sure how social this demographic is but it is certainly buying all these games that I personally wouldn’t be caught dead with. Just sayin’.

EA signs deal with Claire’s for Charm Girls Club games

Electronic Arts has entered into what it calls “an extensive advertising and promotional campaign” with tween retailer Claire’s for the company’s tween themed CHARM GIRLS CLUB game series. Included in the deal is in-game branding like banners and product placement and in-game product placement. Claire’s will apparently have a store in the game’s mall where players will be able to play mini-games, and buy Claire’s branded charms.

EA will also promote Claire’s on the video game’s Web site, for whatever that is worth. As you can tell from this post I am extremly excited about this.

Nancy Drew’s 21st adventure coming this fall

The 21st installment of the Nancy Drew PC adventure game series is coming to the PC in October, In Nancy Drew: Warnings at Waverly Academy Nancy Drew is called on by the prestigious all-girls boarding school to discover the culprit behind threatening notes and dangerous accidents that seem to be targeted towards the academy’s valedictorian candidates.

To fit in at the school, players will immerse themselves in the boarding school culture, exploring the campus, helping other girls with projects and navigating the social scene. To build the case, players will have to snoop through dorm rooms and snap cell phone pictures of evidence they come across. Sounds like fun for the whole family..

Nancy Drew: Warnings at Waverly Academy will be available this October at retail and from the Her Interactive website for a suggested retail price of $19.99.

We Cheer 2 song list

Namco Bandai Games America today revealed the full song list for We Cheer 2, the Wii exclusive cheering game sequel to the previously Wii exclusive cheering game. The game will reportedly feature 30 songs from a mix of artists including Toni Basil, Selena Gomez, Miley Cyrus and more. Full list below:

Get Ready For This - 2 Unlimited

Mickey - Toni Basil

Pump It (Clean Version) - Black Eyed Peas

Run It Back Again - Corbin Bleu

Song 2 - Blur

Tubthumping - Chumbawumba

GNO (Girls Night Out) - Miley Cyrus

Real Wild Child - Everlife

Beat It (Feat. John Mayer) - Fall Out Boy

Glamorous (Clean Version) - Fergie

Imani Coppola - Get Down With This

Tell Me Something I Don’t Know - Selena Gomez

Homecoming - Hey Monday

Let’s Dance - Vanessa Hudgens

Just Dance - Lady GaGa

Girlfriend - Avril Lavigne

La La Land - Demi Lovato

Leavin’ (Radio Edit Remix) - Jesse McCartney

Closer - Ne-Yo

Whoa - Paramore

Higher Ground - Red Hot Chili Peppers

Pon de Replay - Rihanna

Walk This Way - Run DMC

Push It - Salt N Pepa

All Star - Smash Mouth

The Power - Snap!

So Bring It On - The Cheetah Girls

Doing It Right - The Go! Team

Popular - The Veronicas

Headstrong - Ashley Tisdale

We Cheer 2 for Wii will launch Fall 2009 with an MSRP of $39.99. Get those pom-poms ready.

EA targets tweens with Charm Girls Club

The Play Label of Electronic Arts will get a new original video game franchise just for girls: called Charm Girls Club. Yes, I know you are al so very excited. The new Charm Girls Club games are being developed for the Wii and DS and are (obviously) targeting tween girls.

In the game girls are introduced to the Charm Girls, who guide players through mini-games, give them a helping hand, and backing them up when the evil Queen B’s try to intervene. Girls begin by customizing their own charm girl character, choosing from thousands of trendy and stylish combinations, customizing their entire look from head to toe, including their facial features, hair, make-up, wardrobe, shoes and accessories.

Developed by the EA Casual Studios, the Charm Girls Club are scheduled to be available Fall 2009. Find out more at www.charmgirlsclub.com.

Free Realms hits two million user mark

Sony Online Entertainment’s free-to-play, family friendly MMO game, Free Realms continues to surprise everyone - including its developers. In its first month of service the game has managed to attract over two million registered users. That’s a pretty incredible number, given what Free Realms is: an MMO that the whole family can play together.

According to internal data from SOE, 75 percent of those users are under the age of 17. Can you say pay dirt? I believe that it won’t be a fancy multi-million dollar MMO that will topple World of Warcraft - it will be a myriad of free-to-play MMO games like Runes of Magic and Free realms. On the other hand,  perhaps this is all just a phase. We’ll let you know in a month how both of those games hold up.

The Dares Record Free Realms Theme

Free Realms is getting its theme song from Southern California trio, The Dares, Sony Online entertainment announced today. The game’s theme song, “It’s Your World,” will be recorded for the game by the group. The track was conceived and composed for the Sony Online Entertainment LLC (SOE) game by Robbie Nevil and Matthew Gerrard. Nevil is known for his international hit, “C’est La Vie,” while Gerrard is the composer behind Kelly Clarkson’s number one song, “Breakaway.” The duo has been responsible for numerous “tween” hits since teaming up in 2006, like the Hannah Montana theme song, “The Best of Both Worlds.”

Free Realms is being billed as a whimsical virtual world where players can explore, compete, raise pets and socialize - in a safe, family-friendly environment. Free Realms offers a wide variety of gameplay, including exploration, combat, race kart driving, pet raising, mini games and social networking.
Learn more by visiting ww.station.sony.com.