Former Pogo execs join NeoEdge through merger
NeoEdge has merged with Offspring, a casual and social games company founded and headed by former Pogo.com executives Lesley Mansford, Andrew Pedersen, Karen Schulman, and Todd Heringer. Lesley Mansford will take the helm as the company’s new CEO, with NeoEdge’s Dan Servos, along with Andrew Pedersen, Karen Schulman, and Todd Heringer all assuming Senior Vice President roles.
NeoEdge is a digital media services platform provider that helps add in-game advertising into casual game offerings through full-screen mid-roll video ads, overlay ads and sponsorships. The services platform also generates consumer communities through sponsored social rewards in existing casual download and online flash games. Casual game publishers like Yahoo! and NBC Universal currently use NeoEdge to deploy over 500 ad-supported casual games throughout the NeoEdge partner network.
In September, 2009, NeoEdge announced $4 million in new financing co-led by Vanedge Capital and Jefferson Partners of Toronto, Canada. Vanedge Capital’s principals are Paul Lee, former President of Electronic Arts Worldwide Studios, and Glenn Entis, former Chief Visual and Technical Officer of Electronic Arts Worldwide Studios and former CEO of DreamWorks Interactive.
For more details visit the company’s web site at www.neoedge.com
Wii Rock Band DLC Deluge
Harmonix and MTV Games announced today that Rock Band for the Wii will be getting 28 new songs on July 7th. With tracks from RockStar Energy Drink’s Mayhem Festival as well as back catalogs of songs from bands like The Presidents of the United States of America and The Offspring to Marilyn Manson and Lamb of God, there should be at least a little bit of something for everyone. The following is a list of the songs that will be available tomorrow:
Behemoth “Conquer All”
Black Dahlia Murder “What a Horrible Night to Have a Curse”
Cannibal Corpse “Hammer Smashed Face”
God Forbid “Empire of the Gun”
Job for a Cowboy “Embedded”
Marilyn Manson “Disposable Teens”
Slayer “Black Magic”
Whitechapel “This Is Exile”
Green Day “21 Guns”
Green Day “East Jesus Nowhere”
Green Day “Know Your Enemy”
The Offspring “Self Esteem”
Screaming Trees “Nearly Lost You”
Static-X “Push It”
The Darkest of the Hillside Thickets “Shhh….”
Jonathan Coulton “Skullcrusher Mountain”
MC Frontalot “Livin’ at the Corner of Dude Catastrophe”
Plain White T’s “Natural Disaster”
Hot Hot Heat “Bandages”
Kasabian “Shoot the Runner”
Sleater-Kinney “You’re No Rock N’ Roll Fun”
The Stone Roses “Love Spreads”
The Presidents of the USA “Dune Buggy”
The Presidents of the USA “Feather Pluckn”
The Presidents of the USA “Ladybug”
Crooked X “Gone”
Against Me! “Stop!”
Lamb of God “Laid to Rest”
Looks like a good week for Wii Rock Band players, though we note that Enigma and Mannheim Steamroller have been glaringly omitted.