Rock Band coming to a bar near you
Harmonix and MTV Games are bringing Rock Band to a bar near you. Rock Band Bar Nights is a new initiative to let drinking establishments - or sellers of libations and spirits, if you like - to host their own Rock Band Nights. The program gives bars an in-bar entertainment option to increase foot traffic and provide Rock Band fans with the opportunity to take the stage for a drunken rock star experience. To be fair, many Rock Band players can get this experience at home.
To help venues host and promote their own Rock Band Bar Nights, the program offers support to registered bars with everything from exclusive Rock Band product offerings to multiplatform marketing support. The program will also provide bars with a full music solution from the Rock Band catalogue featuring more than 800 tracks. To kick off the program, Harmonix and MTV Games are providing bars that sign up before September 8th an exclusive five-song preview disc from The Beatles: Rock Band, allowing their customers to play the game before it hits stores on September 9th.
Interested bar owners or fans can check out www.RockBand.com/BarNights for registration and more information.