BioWare community grows by leaps and bounds
BioWare announced that it has set a new record for site traffic at DragonAge.com and new user registrations at its social networking site, Social.BioWare.com. With the release of Dragon Age: Origins, the BioWare community has grown to a record 5 million registered users, propelled by word-of-mouth, according to BioWare . As of October 13, DragonAge.com became the most highly trafficked web site in the EA network in 2009, including the main hub, EA.com. Dragon Age fans also drove the game’s Facebook fan page to 30,000 fans since the page launched in June 2009, making it the fastest-growing EA property on Facebook as well.
The Mass Effect 2 site saw a 33 percent increase in traffic with the announcement of the Collectors’ Edition on November 4th, and a release of a video featuring the enemies of Mass Effect 2 on November 5th. Today, BioWare is re-launching MassEffect.com with a new design and more connectivity to BioWare’s social networking community at Social.BioWare.com, which has registered over 500,000 sign-ups in just five weeks, since its launch on October 13, 2009.
